Audience Research - Website Results

We decided to post the music video onto a couple of forums, asking for their opinions on the video. The image below shows the result from the website, www.HaloReachForum.eu, which despite being a Gaming Website - does hold some valuable opinions. The typical member on the site is of around 18 years old, and generally speaking comes under the ABC1 category, which is exactly what we were aiming to target. In addition, the Halo scene has developed its own cult in movie production, with many people deciding to create 'gaming montages'. By having these editors' opinions, we are able to gain some valuable opinions on our video.



Please click to enlarge.

As you can see, the actual Poll results show some very successful outcomes. The video was generally speaking taken on board extremely well, and only a minor few disliked the video. Whilst the video didn't 100% result in people wanting to buy the song, that could be because of one of the following reasons:

A) Buy songs
B) Like the song itself
C) Already have the song

Furthermore, the result and popuality of the video could have resulted in it spreading (by them showing friends etc.) This could have ultimately resulted in more people viewing the video, and the potential sale of the song also increasing.

Three responses from the thread: