Stop motion is now seen as an obsolete technique because of CGI. However, as shown by the video below, it can still be used to create a stunning piece of media:
This is Oren Lavie's music video for the song Her Morning Elegance and was posted on YouTube on January 19, 2009. The video is directed by Lavie and Yuval and Merav Nathan and uses stop motion. It has achieved great success with over 15 million views, also earning a 2010 Grammy Award nomination for "Best Short Form Music Video".
As shown the stop motion idea is still extremely popular and this video shows that it makes a music video stand out as people refer to it as being “that stop motion video” as it is different and isn’t like any other video. And when thinking about it in that type of format, we thought of the previous Red Hot Chili Peppers music videos and how different they are to the rest of the genre as they are trying to make it stand out in some way of form. So we came to the conclusion that having a stop motion element in our music video would fit the song well.
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